In today’s digital world, creatives are often expected to create content representing their artistic practice–in addition to their art itself. Yet most artists are not professional content producers, or at least didn’t start out that way. 

In this workshop, we’ll explore how artists can professionally and creatively develop content to build their audience online. This presentation will be led by expert Molaundo Jones, who runs the marketing initiatives for an organization world renowned for producing creative content, Art21, in his role as Senior Director of Communications and Partnerships. Strategies for developing content on social media and youtube will be discussed, and time for Q&A will be provided.

NYFA is pleased to present this free online workshop in partnership with the Northern Virginia Local Arts Agencies a special collaboration of the Office of the Arts, City of Alexandria, ArtsFairfax, and Arlington Cultural Affairs.
 

What: Creating Content in a Digital World

Presenter: Molaundo Jones, Senior Director of Communications and Partnerships, Art21

When: April 4, 2024, 12:00 - 1:30 PM ET

Where: Online via Zoom

Who: Artists and creatives of all disciplines, and arts organizations

Cost: Free

Register: Register here. Registrants will receive the zoom link.

Questions: Email learning@nyfa.org

About the Presenter, Molaundo Jones:

Molaundo Jones is the Senior Director of Communications and Partnerships at Art21, a celebrated global leader in presenting thought-provoking and sophisticated content about contemporary art. He is also Founder of The Clever Agency, a content creation and brand strategy consultancy. Jones has over 20 years of experience in marketing including social media, web development, email marketing, content creation, and paid advertising. As a NYFA Coach, he can offer strategies and insights on all things related to marketing and digital media, such as personalized reviews of your social media and website.

In addition to his work at Art21 and The Clever Agency, Jones has worked for creative and mission-driven companies including Black Girl Ventures Foundation, an organization committed to creating low-barrier access to capital for Black and Brown women-identifying founders; the NYC Arts in Education Roundtable, New York’s premier arts advocacy organization; Queens Council on the Arts, an institution committed to developing the arts in Queens County; and Fractured Atlas, a national membership-based organization committed to helping artists raise capital for their projects. 

Jones also enjoys working with elders through arts education and contributing to the development of emerging artists and entrepreneurs. He has served as a panelist and facilitator with organizations including New York Foundation for the Arts, Brooklyn Arts Council, the Museum of Arts and Design, and the NYC Metropolitan Transit Authority. Jones currently serves as President of the Board of Fourth Arts Block (FAB NYC), a community organizing-based nonprofit committed to strengthening the cultural diversity of the Lower East Side.